The web address “Betting.Online” was bought for an unprecedented $400,000. This follows the same organization’s acquisition of “Casino.Online” in 2017 for more than $200,000.
This transaction indicates an increasing pattern of internet gaming businesses putting money into top-level domain names. The head of Casino.online, Patrick Gerhard, said the purchase of “Betting.Online” is a calculated step to strengthen their presence in the sector.
Both “Casino.Online” and “Betting.Online” are valuable web addresses that attract substantial visitors, with “Casino.Online” boasting in excess of 160,000 hits monthly. The business intends to utilize these domains to further improve their brand recognition and scope within the online gaming market.
A global online media enterprise recently divested itself of three European gaming domains and their corresponding websites – Casino.se, Casino.gr, and Casino.pt – for a tidy sum of $4 million in an upfront payment. This action furthers the company’s strategic initiative to streamline its portfolio, concentrating on its primary Casinos.com brand. Debuted in November 2022, Casinos.com functions similarly to its sibling site, Gambling.com, furnishing users with affiliate hyperlinks, promotional codes, and evaluations of internet casino platforms.